Facing MSMEs Opportunities and Challenges Through the Hexagon Linkage Strategy with the Penta Helix Model Approach
Keywords:MSME, Hexagon Linkage, Penta Helix
In moving the wheels of the economy, Indonesia is strongly supported by Micro, Small, and Medium Enterprises, or the public knows them to be MSMEs. Data from the Central Statistics Agency (BPS) for 2022 indicate that MSMEs play a central role in Indonesia’s economy. Where, as many as 64.2 million MSME units contributed around 61.9% of the Gross Domestic Product (GDP) and created 97% of employment opportunities for the community. Bank Indonesia in 2018 stated that MSMEs still had problems in the financial sector (79.8%), venture capital (61.7%), marketing constraints (55.3%), location constraints (31.9%), and raw material factor constraints (8.5%). Economic growth in the midst of the very active development of technology and information requires efforts to face the opportunities and challenges of MSMEs. The existence of an MSME strategy encourages business actors to facilitate the processes of massive production, distribution, and consumption. This study aims to determine the strategy of SMEs to face opportunities and challenges. The method used in this study is a library research method that uses manual data processing. The results of this work create a hexagonal linkage strategy using the penta-helix model approach, which can be used as a reference in facing the opportunities and challenges of Micro, Small and Medium Enterprises.
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